Using the drill drummed into motorcyclists during training – check left, check right – RIDE, as an analogy for self and partner checking, for breast and testicular lumps, Duncan hopes to raise awareness that early detection of lumps can be a life saver. His motorcycle journey will take him across four or five mountain ranges on three continents across the ‘lumpiest roughest roads possible’ and will be both a fund raising exercise and spark a PR campaign. The TV audience could be up to a possible 1.2 million viewers, though this could rise. The project is in its early stage and Duncan is looking for sponsors within the motorcycle industry.
If you are interested. He can be reached at firstname.lastname@example.org
22nd November 2012
Sponsors from the motorcycle industry wanted for health awareness campaign
BBC Scotland’s Adventure Show presenter Duncan McCallum is looking for sponsors for a venture that combines adventure motorcycling with encouraging early detection of cancer.