The video has been developed around the concept of the “Ryder family” with professional actors commissioned to play the parts of a biking mum, dad, daughter and son. It takes a fun and slightly risqué approach but also delivers serious motorcycling messages; the overall theme is the time saving benefits of a commute on two wheels. Please support our efforts to gain maximum reach by forwarding the link to as many of your colleagues and friends as possible, posting the video on your social networking pages and embedding it on your website.
LINK TO VIDEO: http://www.youtube.com/user/RideToWorkDayUk/featured
To embed the video in your website please use: http://youtu.be/S88N8PCqOFM For more information contact the Ride to Work team.